Facebook marketing in 2022: The Ultimate Guide

Originally launched as FaceMash in 2004 by a Harvard sophomore student, Mark Zuckerberg, the social portal Facebook as it is now, made waves and became the most popular social platform worldwide.  It is used by a whopping 2.9 billion registered users globally which is almost 40% of the world population. As everything evolved, so did Facebook and is not limited …

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LinkedIn Marketing Strategy

What is LinkedIn’s marketing strategy?

Clocked a whopping 722 million users beginning in 2022, LinkedIn has proved to be the premier B2B social networking site. When it was first launched in 2003, it was looked at as more of a site for professionals that was for strengthening their network.  While people logged in to this site purely to look for jobs or recruiters looked for …

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Twitter Marketing

How is Twitter used for marketing?

In January 2022, Twitter recorded a whopping 217 million active users worldwide. Amidst the latest takeover by Elon Musk, it has spiked by about 12 million users more. And as he is getting ready to take control, there is a steady growth of users as more people are joining hoping for a makeover and also to be in the middle …

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